Joma Sport continues its commitment to athletics by extending its technical sponsorship agreement with Welsh Athletics, the national governing body for athletics in Wales.
This renewed partnership will see Joma Sport provide its innovative sportswear and equipment to Welsh national teams and development squads. The collaboration reinforces Joma’s position as a leading brand in athletics and demonstrates its dedication to supporting national sporting organizations.
Under this agreement, Welsh athletes will continue to benefit from Joma’s advanced technical apparel during training and competition. The partnership covers all Welsh Athletics national teams and extends to supporting grassroots development programs throughout Wales.
“This extension with Welsh Athletics aligns perfectly with our strategy to support athletic excellence at all levels. We’re proud to continue equipping Welsh athletes with the technical wear they need to perform at their best.” said Marina López, Managing Director of Joma Sport.
James Williams, Welsh Athletics Chief Executive: ‘‘I’m delighted to extend our partnership with Joma. We have enjoyed our working relationship with Joma, and I know they share our ambition to not only support our performance athletes with top quality competition wear, but to also ensure the wider athletics community across Wales can benefit from our partnership.
The new partnership will see a new International kit design, and include the 2026 Commonwealth Games and subsequent Youth Games. I look forward to seeing our athletes compete in the new Joma designs in the months and years ahead.’’
The partnership will feature:
- Premium technical sportswear for Welsh national teams
- Support for development programs
- Collaborative performance wear design
- Brand presence at key athletics events
About Joma
Joma Sport is a Spanish company dedicated to the manufacture and commercialization of sports equipment. And Joma is the most important Spanish sports brand, with the highest sales volume in the world, and in the top ten of global brands. It was founded by Fructuoso López in 1965 and since then its progression has been rapid. Currently, it is present in the market in more than 140 countries and has eight subsidiaries in the United States, Italy, China, UK, Germany, Mexico, Panama, and Brazil.
On the other hand, it is present in all traditional sports disciplines, as well as in the Olympic Games. For example, Joma equipped 15% of the athletes at the Paris 2024 Olympics, a record presence that positions the brand at the top of the sports market.
In recent years, the brand has grown in disciplines such as athletics with the signing of professional runners and walkers. As for races, it sponsors the following marathons: Movistar Madrid Half Marathon (Spain), Ibiza Marathon (Spain), Maratona do Porto (Portugal), 20k Paris (France), ACEA Run Rome The Marathon (Italy), Firenze Marathon (Italy), Venice Marathon (Italy), Soweto Marathon (South Africa), Durban Marathon (South Africa) and Two Oceans Marathon (South Africa).
In addition, in its #JomaTeam has prestigious federations such as Spain, Italy, Czech Republic, Scotland, Ireland, Slovenia, Mexico, Morocco, and European Athletics, to which numerous individual athletes competing in the most prestigious athletics events must be added.
About Welsh Athletics
As the national governing body for Athletics in Wales, Welsh Athletics look after the sport in all its disciplines from the grassroots up to Commonwealth Games teams. They work with partners and stakeholders across Wales to support their growing network of clubs and their members by providing an affiliation and support structure that aims to ensure there are safe, fun and accessible opportunities for all to participate.